Arsenal have launched a new ticket that will cost fans £6,500 to watch one Premier League match.
The hospitality offering, titled ‘The Touchline’, will allow supporters to meet a former player and watch the match from ‘the most exclusive seats in the ground’.
They will also be offered a glass of champagne on arrival and enjoy a luxury lunch, with the seats situated behind the dugout where season ticket holders and academy staff have previously been situated.
According to The Times, it is unclear how the seats have become available, and fan groups have been left concerned about a potential reduction to general admission seating.
An Arsenal Supporters’ Trust spokesperson told the publisher: ‘There is a trend across football of general admission places being reallocated to expensive hospitality offerings. We have been concerned it could happen at the Emirates and previously secured reassurances that this was not in the club’s plans.
‘In this case, we do not believe that any general admission seats have been lost but it is an issue we will raise with the club in future discussions. Our position is clear: there should be no reduction in the availability of general admission seats.’
Arsenal are charging £6,000 for a new hospitality offering, following in the footsteps of Tottenham and Manchester City
Tickets for The Touchline experience for Arsenal’s first game of the new season on August 21, versus Championship winners Coventry City, are currently on sale at £3,199 per person.
The offer is similar to that of rivals Tottenham and Manchester City, who offer an experience called ‘The Tunnel Club’.
But it’s not quite in line with the Premier League champions’ most expensive offering, which costs £7,000 per person and is billed the ‘Hero Experience’.
It involved meeting a current player, going pitch-side with a former player and taking home a signed shirt.
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